Director, Data Analytics & Insights

Cognitiv uses deep learning artificial intelligence to create personalized algorithms that predict consumer buying patterns more accurately and efficiently. Every marketer has their individual set of objectives, which is why Cognitiv designed NeuralMind, a deep learning platform capable of automatically creating custom algorithms that take into account the user, the context, the message, and campaign goals simultaneously. We merge firm data and advanced processing methods to constantly train these algorithms as they enhance our clients' key performance indicators (KPIs), predicting consumer behavior to autonomously boost full-funnel marketing performance at a large scale.