Join Samsung Electronics as an Alternance Consumer Insight Analyst (H/F)

Position Summary: Available immediately or starting from 02/09/2024 in Saint-Ouen, 93. Samsung, a global leader known for innovations in electronics and beyond, is now offering an exciting apprenticeship opportunity within our Corporate Marketing department.

About Samsung

At Samsung, we go beyond the familiar products like TVs and smartphones. As one of the top 10 most profitable companies globally, our ventures span advanced technology, semiconductors, skyscraper construction (including the Burj Khalifa and Petronas Twin Towers), petrochemicals, fashion, medicine, finance, and hospitality. Our pioneering technologies and products have established our leadership across these fields, pushing boundaries continuously.

Your Opportunity

We are seeking an apprentice to reinforce our Consumer & Market Insights (CMI) and Data Analytics teams. The role involves understanding user engagement across our product categories to generate insights and provide strategic recommendations to aid our marketing, sales, and media teams in making informed decisions.

Role and Responsibilities

Your duties will include:

• Implementing consumer study projects (satisfaction studies, advertising tests, brand and product notoriety barometers, concept tests).
• Developing questionnaires, analyzing data, and contributing to the preparation of result reports.
• Assisting the Senior Consumer Insights Analyst in managing study projects with institutes/agencies.
• Keeping track of good practices and new trends in market research and tech products.

Skills and Qualifications

Ideal candidates should have:

• Advanced education in business schools, IAE specializing in market studies, marketing studies, or IEP.
• Experience in marketing studies through internships at institutions/agencies such as Kantar, GfK, Nielsen, Ipsos, or similar roles.
• Experience in CRM or client relations management is a plus.
• Excellent analytical skills, proficiency in handling data, and strong communication skills both in English and French.
• Organized, able to manage multiple projects simultaneously, with a proactive problem-solving attitude.
• A strong interest in electronic products (phones, PCs, tablets, TVs, audio/video).

Why Join Samsung?

Become part of our 500,000-strong team with a rich culture of leadership, challenge, and success. Our diverse and dynamic teams match the innovation that drives them, serving global markets and enhancing customer lives. Embrace the future of technology with Samsung Electronics, where you get to be at the forefront of cutting-edge technology.

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This position is an excellent stepping stone to a thriving career in market research and consumer insights at a leading multinational corporation. Seize this unique opportunity to work with a market leader!

Ready to advance your career with Samsung? Apply now for the Alternance Consumer Insight Analyst role and get ready to influence the market!