Chief of Business Analytics and Data Strategy

Company Description

Merkle is a global data-driven, technology-enabled performance marketing agency and the largest independent agency in the US for CRM, digital, and search. For more than 28 years, Fortune 1000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with brands like Dell, T-Mobile, Samsung, Geico, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Susan G. Komen, and many others to build and execute customer centric business strategies.

Job Description

For our office in Milan, we are seeking a Data Strategy Lead who will manage a team of 8 people, leading the business & communication outcomes analysis.

Main objectives: measure the client’s communication strategy effectiveness to identify insights and actions, and optimize client’s media strategy.

The purpose of this role is to support business requirements’ analysis, develop insights from various data assets, lead the development of statistical models and contribute to the definition of strategic business decisions in different industries.

You will work in a youthful, dynamic environment, with cross-functional skills and a strong emphasis on teamwork, mutual collaboration and autonomy.

Key responsibilities:

• Managing complex analysis using various tools and data analysis techniques;
• Defining and reporting actionable insights;
• Communicating complex quantitative analysis in a clear, concise, and actionable manner both internally and to clients;
• Collaborating with different business units at various management levels to develop a strategy and execution plan that drives results;
• Deeply understanding clients’ businesses: comprehending their challenges, objectives, external economic environment, and getting to know the business models of the clients;
• Leading multiple projects simultaneously.

Qualifications

• Degree in Business and Economics, Data Science or equivalent (Statistics, Math);
• Specialization in Business Analytics;
• Deep understanding of Marketing and Digital Media;
• Problem-solving and Strategic thinking;

Knowledge of the following will be considered a bonus:

• Visual analytics tools (Tableau, Power BI);
• Marketing mix modelling;
• Ability to work in a team and manage tight deadlines.

Additional Information

We work with highly motivated individuals who support and enrich each other. We live the possibilities of the digital world through home office, meaning you can work from anywhere with flexible yearly working hours. We also value face-to-face interactions - coffee, tea, biscuits, or fruits are all welcome on board and shared across our offices.

If you ever feel the need to take a break from the digital world, we love to get hands-on together and use pens, paper, and whiteboards for brainstorming sessions. Need to clear your head? Hit the foosball table, PlayStation, massage bench or yoga mat. For networking and intellectual nourishment, we offer regular exchange formats, like meetings, tech labs, and more. Not enough? We are strong believers in education and support training internally or externally. We support you.

If you feel inspired by us, we’ll likely be inspired by you. Join us now and apply online to ensure we match each other’s expectations. We value diversity and are committed to creating an inclusive environment. We welcome all qualified candidates - irrespective of your gender or background, please indicate your expectations and possible start date. We look forward to hearing from you!