Join Digitas Health as Our New Director of Data and Analytics

Company Description

At Digitas Health - the Agency of Now, we are the first global connected-health agency, purpose-built for marketing in today's dynamic landscape. Our expert team specializes in guiding health brands through complex media environments to forge deeper and more meaningful connections with both consumer and professional audiences. Positioned in key global locations including Philadelphia, New York, San Francisco, and London, Digitas Health is a proud member of Publicis Health, the world’s largest healthcare communications network.

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Job Description

We are looking for a strategic Director of Data & Analytics to lead our teams and innovate within our client projects. This key role involves developing conceptual frameworks for client strategies, enhancing relationship marketing capabilities, and steering marketing strategy through collaborative synergy. This position is a hybrid role, mandating three days of office presence each week.

Your Impact:

• Act as a pivotal point for internal teams and a liaison for client groups.
• Drive business development within the scope of current client engagements.
• Create and contribute to strategic intellectual assets for both clients and internal use.
• Formulate and execute strategic planning projects for clients.
• Partner closely with account teams to align marketing efforts with broader organizational goals.
• Generate and present new business proposals to clients.
• Foster a collaborative team environment and participate in the hiring process.
• Cultivate enduring client relationships and synergies across the agency.

Qualifications

• Bachelor’s degree in a relevant field such as Statistics, Economics, Finance, or Marketing.
• Master’s degree preferred.
• Minimum of 7 years’ experience in marketing consulting, advertising, or interactive roles.
• Profound expertise in the digital space and in syncing marketing strategies with business needs.
• Comprehensive understanding of integrated marketing and CRM disciplines.
• Ability to manage multiple simultaneous projects across various teams.
• Availability to travel as required.

Additional Information

At Publicus Groupe, we live by the motto "Viva La Difference." We embrace and celebrate diversity, believing it strengthens our team. Our inclusive benefits package supports the diverse needs of our staff and includes health coverage, dental, vision, disability, 401K, parental and family care leave, family forming assistance, tuition reimbursement, and generous time off policies.

If accommodations are needed during the application or hiring process, please contact [email protected].

All personal information will be handled confidentially as per EEO guidelines.