Business Intelligence Analyst, Marketing (Mexico or Philippines - Remote)

Company Overview

At Turnitin, we take pride in partnering with educators to uphold academic integrity. Our services, including originality checking and authorship investigation, ensure academic honesty, encourage critical thinking, and assist students in improving their authentic writing skills. Turnitin equips instructors with essential tools to prevent plagiarism, engage students in the writing process, and deliver personalized feedback. Trusted by over 30 million students across 15,000 institutions in 140 countries, Turnitin is headquartered in Oakland, California, with international offices in Newcastle, U.K.; Utrecht, Netherlands; Melbourne, Australia; Seoul, Korea; and throughout Latin America.

We are looking for passionate individuals who are eager to contribute to the advancement of education and technology. Ideal candidates are collaborative, entrepreneurial, and committed to ensuring our success and growth. Turnitin offers a comprehensive benefits package and opportunities to work on inspiring and challenging projects.

Job Title: Business Intelligence Analyst, Marketing (Mexico or Philippines - Remote)

Job Description

As a member of the Revenue Operations team, the Business Intelligence Analyst will analyze marketing metrics and develop lead management processes. The ideal candidate will assist various teams in understanding their reporting needs, transforming data into actionable insights through dashboards using tools like Tableau and Google Analytics. Flexibility in working hours and experience in Marketing Analytics and data cleansing are essential.

In this role, the Business Intelligence Analyst should be adept at analyzing and reporting on marketing campaign performance, understanding lead sources, and developing lead management processes to optimize conversion rates and ensure data accuracy. The candidate should also be proficient in key performance indicators for marketing and sales and capable of tracking and measuring marketing effectiveness.

Responsibilities

• Analyze large data volumes for actionable insights.
• Assist in transitioning the Marketing Automation data set.
• Track, analyze, and report on marketing campaign performance.
• Collaborate with Business Systems and Sales Operations to optimize lead management in Salesforce.
• Support the rollout and maintenance of marketing analytics platforms.
• Identify and advocate for process improvements and industry best practices.
• Ensure data integrity and accurate reporting.
• Manage queries and issues from reporting users.

Qualifications

• 2-4 years experience in business intelligence or data analysis, preferably in SaaS or Education Technology.
• Strong marketing analytics expertise and familiarity with platforms like HubSpot, Marketo, or Pardot.
• Proficient in SQL, Tableau, Alteryx, AWS, or Snowflake, with a growth mindset.
• Experience in preparing and presenting reports and forecasts.
• Skilled in Google Analytics and possessing good presentation skills.
• Excellent written and oral communication in English.
• Self-starter with a passion for solving complex problems and high attention to detail.
• Customer service-oriented with strong collaboration skills.
• Preferred: University degree, experience with Salesforce.

Total Rewards at Turnitin

Turnitin offers a competitive Total Rewards package, including generous time off, health and wellness programs, flexible working arrangements, and more. Our Remote-First approach allows you to work in a way that suits your style and situation, whether that is remote, in the office, or a hybrid setup.

Company Mission & Values

Our mission is to ensure the integrity of global education and significantly improve learning outcomes. Our core values drive everything we do:

• Customer-Centricity: Putting educators and learners at the center of our mission.
• Passion for Learning: Continuously learning and growing together.
• Integrity: The foundation of our products and interactions.
• Action & Ownership: Empowering decision-making and taking initiative.
• One Team: Collaborating effectively and celebrating successes.
• Global Mindset: Respecting local cultures and embracing diversity.

Global Benefits

• Flexible/hybrid working
• Remote-First Culture
• Health Care Coverage*
• Tuition Reimbursement*
• Competitive Paid Time Off
• 4 Self-Care Days per year