Data Analyst Job Opportunity at Publicis Groupe

Company Description
About Publicis Groupe:
Publicis Groupe stands among the global leaders in marketing, digital business transformation, and communications. With a presence in over 100 countries and a workforce exceeding 80,000 employees, we've crafted a unique model that integrates data, creativity, and technology. Our approach, dubbed the "Power of One," channels our vast capabilities into a seamless, client-centric service model, driving innovation and transformative success for clients globally.

Job Description

Digitas, a vibrant part of Publicis Groupe, is a playground for innovative minds keen to deliver show-stopping marketing solutions. We are seeking a passionate Data Analyst to elevate our Data & Analysis team, fueling strategic growth with actionable data insights that power compelling client stories and results.

Key Responsibilities:

• Liaise closely with clients, understanding their needs and delivering insightful data analyses across social and web platforms.
• Develop and maintain reports and dashboards that bring clarity to client data, driving informed decision making.
• Work collaboratively on data-driven projects, optimizing marketing initiatives from conception through to completion.
• Engage in data-centric brainstorming sessions, identifying trends and opportunities within client datasets.
• Grow your skills through ongoing internal training and stay abreast of industry trends to bring fresh perspectives to your role.

Qualifications

We seek candidates who are enthusiastic, analytic-driven, and have a solid background in social media analytics. The ideal candidate will have:

• 1-3 years of relevant industry experience.
• Strong familiarity with social media platforms (Meta, Instagram, TikTok, etc.) and their analytic tools (Meltwater, Sprinklr).
• Proficiency in data manipulation tools such as Excel, and potentially scripting languages.
• Ability to work under tight deadlines and manage multiple tasks simultaneously.
• Exceptional communication skills in English and Hindi.
• An undergraduate degree from a recognized institution.

About Digitas:
Digitas is the connected marketing agency at Publicis Groupe, committed to delivering data-led, cutting-edge solutions that combine strategy, media, creative, and technology. We are dedicated to uncovering truths and creating connections to elevate human experiences across the globe.

Additional Information:
Position: Data Analyst (Based in India)
Company: Publicis Groupe

Join us at Publicis Groupe to power up your career path while revolutionizing marketing and business analysis!