Data Analyst

Company Description

At Publicis Groupe, we're seeking a data analyst with fluency in English to become a part of Publicis Global Delivery - our exceptional platform built as a global interconnected network designed to provide offshore and nearshore solutions for our partner businesses worldwide.

We are a constantly active creative machine, continually growing and adapting to become a more efficient and collaborative system. As a cross-media transformation agent based in Argentina, Colombia, Costa Rica, and Mexico, we provide centralized expertise across all Publicis Global Services' capabilities to ensure consistent, standardized delivery across Media, Production, Commerce, Content, Data, and Technology.

Job Description

• Analyze digital campaign performance (display, site, search, email, social)
• Contribute and collaborate cross-functionally in generating ideas, designing and proposing new and enhanced data insights;
• Provide ad hoc analytics support to agencies and clients as requested, to address strategic marketing problems
• Handle report and dashboard development, maintenance, and updates
• Identify intricacies (QA) in data to optimize client's business
• Support marketing initiatives across project and campaign life cycles, including measurement plans, primary and secondary research
• Collaborate with key stakeholders to comprehend and clarify marketing strategies, ensure satisfaction, and foster trust; deliver a continuous stream of data-driven strategies, while maintaining relationships and securing positive performance feedback.

Qualifications

• Understanding of ETL concepts and applications
• Proficiency in data visualization tools (e.g., Tableau, Power BI, Data Studio, Datorama)
• Familiarity with spreadsheet software tools, macros, and add-ons
• Grasp of digital marketing concepts and KPIs
• Knowledge of Digital Marketing Platforms
• Experience in digital web analytics (e.g. Google/Adobe Analytics and Tag Manager)
• Proficiency in SQL (DML-DDL)
• Beneficial to have: Adobe Analytics

Additional Information

Benefits

• Access to prepaid medical plan
• Flexible working hours
• 100% remote work
• 14 business days of vacation
• English classes
• Discounts on courses, trainings, and university programs
• Access to e-learning platforms
• Technical trainings and soft skills development
• Certification programs
• Level up program
• Participation in engagement activities and events
• A coaching process with a mentor to further your professional career!