Marketing Insight Analyst

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Marketing Insight Analyst at Boohoo Group

The Role

Join Boohoo’s Group Data & Analytics team as a Marketing Insight Analyst, collaborating closely with our Brand Leaders. This is an exciting opportunity for a data professional to make a significant impact in a dynamic and growing business. You'll work consultatively across multiple brands, providing clear and engaging reports and insights on a wide variety of topics.

As part of the Digital Analytics team, you will proactively develop a deep understanding of our business, delivering insights that drive revenue uplift and bottom-line efficiencies. If you are inquisitive and possess great attention to detail, this role offers a chance to make a substantial impact!

Key Responsibilities

  • Developing meaningful insights by understanding brand operations and key processes.
  • Analyzing data using SQL, Python, and R.
  • Identifying patterns and trends to diagnose problems or assess opportunities.
  • Employing data storytelling to ensure key messages resonate with stakeholders.
  • Collaboratively solving problems with peers and stakeholders.
  • Sharing knowledge to elevate the data literacy across the Boohoo Group.

Skills and Qualifications

  • Experience in digital marketing or an equivalent analytics position.
  • Proficiency in SQL (Big Query, SQL Server or similar), Python, and R (desirable).
  • Cross-channel digital measurement expertise.
  • Knowledge of KPIs for Brand and Performance marketing channels.
  • Strong self-motivation and enthusiasm.
  • Team player with the ability to collaborate with multiple business leads.
  • Capacity to meet tight deadlines and partner with stakeholders to understand and address their challenges.
  • High numeracy and commercial awareness.
  • Familiarity with BI tools for data visualization and storytelling (desirable).
  • Experience with incrementality measurement and delivering recommendations (desirable).
  • Statistical modeling exposure (desirable).
  • Excellent stakeholder management skills.

The Team

In Data, our mission is to drive commercial success. Through proactive business partnering, advice, and forecasting, we empower the Group to succeed. We provide world-class data, address limitations, overcome challenges, and ensure the business makes informed investments.

Working With Us

To thrive at Boohoo, you must enjoy a fast-paced environment. The pace is relentless, but we love it. Adaptability and agility are key as change is a constant. We encourage you to challenge the status quo, innovate, and embrace new initiatives. We empower our people, providing them with the freedom to grow and learn in their roles. We are passionate, agile, creative, and operate as one unified team.

Why Join Us?

  • Opportunity to participate in various share schemes.
  • Flexible core hours to accommodate your personal needs.
  • Health and wellbeing support benefits.
  • Up to 40% discount across all our brands.
  • A vibrant social calendar.
  • A buzzing atmosphere with HQs in Manchester and London, and offices worldwide – some are dog-friendly!

#LI-JA1 #LI-ONSITE #INSIGHT #BI #DATA

Company Information

Company Name: Boohoo Group

Job Title: Marketing Insight Analyst