Senior Data Analyst - Kenya

Carry1st is Africa's leading publisher of mobile games and digital content. Operating at the crossroads of games, fintech, and web3, we leverage exceptional content in emerging markets by tackling complex problems. We develop, license, and publish games and effectively monetize them using our proprietary platform. We are supported by prestigious investors including: Andreessen Horowitz, Google, Riot Games, Bitkraft, and Nas. As a Senior Data Analyst, you will be responsible for driving customer satisfaction and loyalty in our online store and payment portal by examining customer behavioral data, purchasing tendencies, and CRM lifecycles. You will deliver deep insights on customer engagement, preferences, and tendencies - aiding our Product and Growth teams in expanding our shop and payment portal as the preferred brands in Africa. As a senior analyst in our Data organization, you will collaborate closely with our VP of Data to create frameworks for scaling platform analytics as our products and partners increase. Requirements You will… - Unearth insights into customer behavior and tendencies to inform the content and design of our shop - Design and analyze tracking events for our shop and payment gateway to expose patterns, frictions, and bugs - Comprehensively understand customer lifecycles and tendencies to create CRM models - Team up with Product and Growth stakeholders and assume technical leadership in designing experiments that enhance user experience and marketing strategies - Guide Growth on feedback loops to optimize user acquisition via LTV segmentations - Create behavioral and value segmentations that foster deeper thinking about our unit economics - Gather general customer insights to guide Carry1st’s strategic direction through new business models What makes you a great candidate? - Degree in Economics, Physics, Statistics, Complex Systems or similar - Minimum 3 years of experience in e-commerce and/or fintech analytics - Strong mathematical and statistical acumen - Proficient SQL skills and practical analytics/data science experience using Python - Practical experience with a visualization tool, preferably Tableau - Solid experience with Google Analytics (preferably GA4) and Big Query - Strong analytical and problem-solving skills as a foundation for adaptability in an ambiguous and agile environment of diverse backgrounds - Ability to effectively communicate complex insights and hypotheses to business stakeholders Benefits What will it be like to work at Carry1st? Carry1st is a rapidly growing, vibrant place to work. While we are dedicated to building the leading mobile internet company in Africa, our team is entirely remote and globally dispersed - with personnel in more than 25 countries! At Carry1st, you will… - Develop amazing, industry-altering products every day - Expand with a VC-backed start-up at the intersection of gaming, fintech, and web3 - Work from anywhere across the globe with international colleagues - Possess shares in the Company - enabling you to reap the benefits of the value you create Some extra perks… - Coworking outings: Travel to meet your colleagues in cities worldwide - Great equipment: Get everything you need to work effectively - Remote working allowance: Use an extra $600 per year to improve your WFH experience - Learning and development: Attend courses, conferences, and training events - Social events: Participate in regular company events to relax and connect with colleagues - Birthday leave: Enjoy a paid day off on your special day We hire excellent individuals from a broad range of backgrounds, not just because it's the right thing to do, but because it strengthens our company. Come join us! Learn more about Carry1st… - Andreessen Horowitz explained why they invested in Carry1st - VentureBeat announced that Carry1st has raised $27 million to develop and publish mobile games in Africa - Remerge hosted Cordel on a podcast to discuss Carry1st and the African gaming market