Data Analyst (Freelance)

We are seeking a Data Analyst to develop and oversee insights and analytics solutions that transform data into useful information for our content and social media team. The ideal candidate will have a data and business analysis background. You should possess analytical skills and be an excellent communicator. If you also have a knack for business and problem-solving abilities, we would like to meet you. In essence, your contribution will help improve our business intelligence system to guide us in making more informed decisions.

Requirements:

• A minimum of 3 years of experience in a related role within a digital or content agency.
• The ability to manage large volumes of data, create insights through data analysis from various sources, both quantitative and qualitative, and communicate these insights effectively.
• Strong attention to detail and prompt response ability.
• Adaptable and flexible with an analytical mindset and problem-solving skills.
• Understanding of digital metrics, Social Media and visualization tools (preferably Brandwatch, SocialBakers-Emplifi, Meta for business, creator studio, TikTok, Twitter Ads, Youtube Analytics, Google Data Studio)
• Experience in social listening and analyzing social media campaign performances (creative assets, platforms, and social listening learnings)
• Service-oriented with a focus on client satisfaction.
• Intermediate to advanced written English skills.
• An interest in technology

Responsibilities:

• Collaborate with the team to provide the marketing team with insights from client’s social media accounts and social listening.
• Create weekly/monthly/flash campaign reports using Data Studio, Google Slides, and Sheets.
• Manage databases (download and data updating/cleaning)
• Perform cross-analysis and generate learnings.
• Categorize and label conversations and sentiments.
• Communicate internally with other departments.

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