Data Analytics Lead, Marketing

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Job Opportunity: Data Analytics Lead, Marketing at Renesas Electronics

Renesas Electronics is actively seeking an exceptional and hands-on Data Analytics Lead with a proven track record to build and lead a high-performing Analytics team. This critical role focuses on driving data-driven decision-making processes for the Marketing, Communications, and Online Growth organization.

About the Role

As the Data Analytics Lead, Marketing, you will report directly to the Vice President of Marketing, Communications, and Online Growth. You will be responsible for developing and driving the overall analytics strategy of the organization, uncovering data insights that guide business decisions, and optimizing efficiency to accelerate performance.

Key Responsibilities

  • Establish a Strategy: Engage with cross-functional teams to identify key metrics and objectives, formulating a robust analytics strategy to address group-level challenges.
  • Socialize Data: Foster a data-first culture by making data and insights accessible across the organization. Provide accurate reporting that adds value across teams and identify trends, measure impact, and drive engagement.
  • Refine and Present Data: Work collaboratively with various teams to present data that supports their objectives. Create data-driven strategies to enhance web, marketing campaigns, online store, and overall business success. Deliver comprehensive reports and visualizations tailored to stakeholder needs.
  • Strategic Analytics: Align strategic analytics with the company's objectives. Track key performance indicators, propose and execute analytics initiatives, and apply sophisticated techniques to support decision-making and improve KPIs. Simplify complex results for non-technical audiences.
  • Team Leadership: Lead and inspire a high-performance team, fostering collaboration and innovation. Mentor team members to support their professional development.

Qualifications

To be considered for this role, you should have:

  • Bachelor's or Master's degree in Business, Marketing, Computer Science, Data Science, or a related field.
  • 5+ years of experience in a leadership role.
  • 10+ years of relevant working experience with a strong track record of technical competencies and business strategy.
  • Expert knowledge of business intelligence tools (e.g., Looker Studio, Power BI) and data integration platforms.
  • Expertise in statistical analyses and concepts (e.g., regressions, experiment design, classification).
  • Excellent communication skills to convey complex technical concepts to non-technical stakeholders.
  • Ability to create and implement data-driven strategies that lead to business results.
  • Strong attention to detail and data accuracy.
  • Exceptional leadership skills including team building, collaboration, and strategic thinking.

About Renesas Electronics Corporation

Renesas Electronics Corporation is committed to empowering a safer, smarter, and more sustainable future where technology simplifies our lives. As a global provider of microcontrollers and comprehensive semiconductor solutions, we accelerate time to market for automotive, industrial, infrastructure, and IoT applications, enabling billions of connected, intelligent devices that enhance the way people work and live. Learn more at .

Our mission, "To Make Our Lives Easier," is underpinned by our company culture, TAGIE, which stands for Transparent, Agile, Global, Innovative, and Entrepreneurial. We strive to embed this culture in everything we do to build trust with our diverse colleagues, customers, and stakeholders.

Renesas Electronics is an equal opportunity and affirmative action employer. We celebrate diversity and foster an inclusive work environment free of discrimination based on sex, race, religion, national origin, gender identity, gender expression, age, sexual orientation, military status, or any other basis protected by law.

Job Title: Data Analytics Lead, Marketing

Company: Renesas Electronics