Join Our Team as a Data Analyst in Marketing at Keolis Bordeaux Métropole Mobilités

Keolis is a global leader in shared mobility and a trusted partner for public transport authorities. At Keolis Bordeaux Métropole Mobilités, a subsidiary of Keolis Group, we are dedicated to providing high-quality public transportation services while contributing to the sustainable development of the Bordeaux metropolitan area. We are committed to enhancing the quality of life through sustainable and safe mobility solutions. In 2023, our ability to co-create and innovate in mobility solutions led to a significant growth, achieving a remarkable €7 billion in revenue.

Position Overview

As a part of Keolis Bordeaux Métropole Mobilités, you will play a pivotal role in our marketing department, focusing on data analysis to improve service offerings and customer satisfaction. This position is essential in helping us understand and enhance the traveler’s experience, aligning with our broader goals of sustainable urban mobility.

Key Responsibilities

You will join our Customer Knowledge Unit, a team of four, committed to managing and enhancing our marketing study processes and customer feedback systems. Collaborating closely with the Data Department and various marketing and commercial teams, you will:

• Analyze marketing data from different business tools like Ticketing Systems, CRM, and Customer Relationship Solutions.
• Develop models to identify market insights and opportunities.
• Engage in creating predictive models and performing network impact analyses.
• Prepare and present analytical reports and dashboards to support decision-making processes.
• Educate and train teams on data handling and interpretation.

What We Are Looking For

The ideal candidate will have a Master’s degree in Statistics, Marketing, Computer Science, Econometrics, or a related field, with at least two years of relevant experience as a data analyst, preferably in marketing or customer relations. Proficiency in statistical techniques, data mining, SQL, and DataViz tools (e.g., Tableau Software, Power BI) is required.

Skills and Qualifications

• Strong understanding of data visualization and data preparation tools.
• Ability to identify trends and provide strategic recommendations.
• Excellent organizational and project management skills.
• Creativity, team-oriented approach, and strong communication skills.
• Knowledge of GDPR and related data management regulations.

Salary and Benefits

This full-time, permanent position offers a competitive salary range of €41,000 to €43,000 per annum, based on experience, plus performance-related bonuses. Benefits include a comprehensive health plan, pension, company restaurant access, and an active company social committee (CSE).

Additional Information

If your role involves the security of people and property, you may be subject to an administrative investigation as specified by decrees from May 2017 and May 2022.

Ready to shape the future of urban mobility? Join Keolis Bordeaux Métropole Mobilités as a Data Analyst in Marketing and drive change for a better, more connected Bordeaux. Apply today!