Join H&M as a Product Data Analyst

Company Description:

H&M is a globally-renowned fashion brand known for delivering the latest styles and inspirations. From exclusive designer collaborations to affordable wardrobe essentials, we stand by our commitment to offering fashion and quality at the best price in a sustainable way. Learn more about H&M .

Sales at H&M:

The Sales function within the H&M brand plays a crucial role in growing and engaging our customer base while expanding our sales channels. By combining business acumen and digital & tech expertise, Sales drives our Brand Plan to elevate H&M through aspirational fashion, unbeatable prices, and an unmatched customer experience.

Customer Activation Unit:

Our Customer Activation unit focuses on creating strategic plans that bring our brand's vision to life across various touchpoints. Utilizing data and customer insights, we ensure a seamless and holistic customer experience, from initial communication to our membership program.

Job Description

As a Product Data Analyst, you'll be an integral part of the Product Data Analytics team within the Value Stream Activate. We develop a comprehensive range of products and features to enhance the customer activation journey, supporting CRM and membership programs across key media channels like Google, Meta, TikTok, and Snapchat.

Key Responsibilities:

• Understand and communicate the value the product team delivers to our customers and business.
• Support in creating business cases to inform our product development roadmaps and prioritize initiatives.
• Translate analysis into actionable insights and advocate for them across various stakeholders.
• Utilize SQL, SAS, Google BigQuery, Google Looker, PowerBI, and other analytical tools to delve into data.
• Define success metrics (OKRs and KPIs) and drive a/b test agendas.
• Participate in the wider analytical community within Customer Activation and Sales to grow collective knowledge and skills.

Qualifications

• 2+ years of experience in analytics, preferably in an agile product team setting.
• Academic degree in Business, Economics, Statistics, Engineering, or a related field.
• Proficiency in SQL and experience handling large datasets from multiple sources.
• Experience with digital media data and a strong command of customer data.
• Understanding of online media metrics from platforms like Google, Meta, TikTok, and Snapchat.
• Fluency in English (written and spoken).
• Preferred experience with GCP (BigQuery) or Databricks, and data visualization tools (Looker Studio, Looker, PowerBI).
• Experience with loyalty or membership programs is beneficial.

Additional Information

This is a full-time position based in Stockholm. If your experience, skills, and ambitions match this role, please apply with your CV in English through our career page. Due to GDPR, we cannot accept applications via individual email addresses. We look forward to receiving your application!

Benefits:

At H&M Group, we offer attractive benefits with extensive development opportunities. All employees receive a staff discount card for use across all H&M Group brands, including H&M, COS, Weekday, Monki, H&M HOME, & Other Stories, ARKET, and Afound. Additionally, employees participate in the H&M Incentive Program (HIP). Learn more about HIP .

Local markets offer competitive perks and benefits that may vary by employment type and country.

Company Name: H&M Group

Job Title: Product Data Analyst